VMO has launched Dimensions, a suite of outdoor screen solutions designed to bring campaigns to life across creative and immersive formats.
The Dimensions range features three solutions: The Cube, The Can and Custom.
The Cube is a 4x4 metre LED display built to deliver full-motion creative from every angle.
The Can is a 1.5-metre cylindrical LED screen designed to complement experiential activations and sampling campaigns, making it ideal for FMCG and beverage brands looking to engage with consumers up close.
Custom solutions offer the opportunity to collaborate with VMO on bespoke builds and screen shapes tailored to specific campaign needs.
Dimensions are available to be activated across VMO’s network of high-footfall environments, including shopping centres, health and wellness clubs and office towers.
VMO managing director Paul Butler said Dimensions open a new world of creative opportunity in outdoor.
“They’re built to break away from the expected, stop people in their tracks and enable brands to execute highly memorable campaigns and create connections with audiences unlike ever before,” he said.
“Dimensions adds to our growing suite of creative solutions and reflects how we’re continuing to do outdoor differently. We’re giving brands more ways to show up and stand out.
“With nothing else like it in the Australian outdoor market, we’re excited to see the creative possibilities that Dimensions sparks and look forward to partnering with brands to create next-level campaigns.”
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