VMO has signed an exclusive outdoor advertising rights forTOGA Group’s developments at Wunderlich Lane in Surry Hills and The Hub at Bondi Beach.
Wunderlich Lane is one of Sydney’s newest shopping, dining and lifestyle precincts located on the corner of Cleveland and Baptist Streets.
The site is home to a suite of restaurants including Olympus, Lottie, and Bar Julius, more than 120 luxury apartments and The EVE Hotel. It is also anchored by Coles and Harris Farm Markets.
VMO has installed a range of formats along the path to purchase, including two over-three-metre-long screens in high foot traffic and dwell areas across the precinct.
The Hub is now also part of VMO’s network. The gourmet food precinct is home to Harris Farm Markets and Field to Fork, alongside restaurants and cafes including Lulu, Taqiza, Masala Theory, Da Orazio, Gelato Messina, Makuto and Bills.
“We’re thrilled to partner with TOGA Group to expand our portfolio in Sydney across these two highly premium locations,” said Anthony Deeble, chief commercial officer of VMO.
“Being the exclusive out-of-home partner of these sites marks yet another milestone in the growth of our retail network and reinforces our commitment to developing our footprint across key metro locations.”
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