Vistar Media has launched Vistar Studio, a global function that provides advertising design services to help marketers take advantage of the out-of-home (OOH) format.
Vistar Studio will provide technical and visual optimisation of a client’s existing advertising creatives for dynamic activations,or consultative development of new dynamic assets for OOH.
Rapid turnaround of creatives to support all targeted screen specs within a campaign, visualisation of creatives within DOOH venue environments and static creatives brought to life with subtle or full motion will also be included. Social media, print and other channel creatives can be reimagined to perform for OOH as well.
Vistar Media APAC MD, Ben Baker, said with the launch of Vistar Studio, Vistas Media plans to partner even more deeply with clients to develop purposeful campaigns that deliver tangible results.
"Producing a cohesive creative experience that resonates contextually with what people encounter in their daily lives is a game changer in how brands cultivate relationships with customers through OOH,” Baker said.
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