Tim O’Connor will oversee sales strategy, client partnerships and team leadership across the APAC region. Image: Vevo
Vevo has promoted Tim O’Connor to head of sales APAC, Blair Kelly group sales manager ANZ and Alex Trumble senior sales manager.
O’Connor, formerly head of sales ANZ, will now oversee sales strategy, client partnerships and team leadership across the broader APAC region.
“Vevo has been on an incredible growth journey across APAC and it's a real privilege to be part of shaping the next chapter,” said O’Connor.
“We're seeing more demand than ever for premium video solutions, and I’m looking forward to helping lead Vevo’s expansion across APAC and working with our talented team to deliver new opportunities for partners across the region.”
Kelly has been promoted after holding senior roles since joining Vevo in 2021, while Trumble joins from Nine Network, where he was digital solutions lead. He has also held roles at OMD Australia and Loud Days.
The changes follow five years of Vevo’s operations in APAC.
“Building a high-performing team has been critical to Vevo’s growth across APAC,” said managing director, Vevo APAC, Steve Sos.
“Tim and Blair have been instrumental in helping us scale and deepen client relationships, and we’re proud to see them step into bigger roles.
“Adding someone of Alex’s calibre strengthens the team even further at a time when reaching engaged, high-value audiences is more critical to brands than ever. Great people representing great, brand safe content at scale, that’s what Vevo is all about."
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.