Thinkerbell named as a LinkedIn top startup

Maha Obeid
By Maha Obeid | 22 September 2021
Thinkerbell's Broquet for Fig & Bloom.

Thinkerbell has been named as one of Australia's most sought-after startups to work for.

The agency is ranked 14th in the LinkedIn Top Startups 2021 announced today.

According to LinkedIn, the independent agency “uses its experience in research, strategy and creative execution to help brands achieve results”.

Chief thinker Adam Ferrier told AdNews the validation is rewarding.

"It's just really nice validation for the team and the people who chose to work with us. Most awards we enter, so to get some external validation that is unprompted is worth double!!"

This year’s rankings were driven by LinkedIn data across four pillars: employee growth; jobseeker interest; member engagement with the company and its employees; and how well these startups pulled talent from the LinkedIn Top Companies list.

LinkedIn News Australia managing editor Capucine Yeomans says startups offer staff the opportunity to contribute to innovation.

“We’re witnessing the Great Reshuffle – a moment where everyone is rethinking not just how we work, but why we work.

"Professionals are asking themselves the question ‘What’s next?’ driven by changing priorities in their work and life.

"Startups are a great place to turn to achieve the flexibility they are looking for and career growth with the opportunity to contribute to innovation.”

Thinkerbell, in the LinkedIn ranking, is described as:

“The name is a cross between Rodin’s ‘The Thinker’ and Disney’s Tinkerbell, with the company hiring two kinds of people — thinkers (business-focused suits) and tinkers (the creatives and producers).”

Yeomans says the talent at Australian startups is impressive.

“We are seeing a shift where experienced professionals are now embracing the world of start-ups. Out of 26 listed countries, Australian Top Startups staff collectively had the most experience before joining their current company. Workers at Australia’s 25 Top Startups in 2021 had an average of 9.1 years of employed experience before accepting the role.” 

To be eligible for the Australia Top Startups list, a company must be independent and privately held, have at least 50 employees, be no more than seven years old, be headquartered in Australia and have a minimum of 15% employee growth over the time period.

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