The Edison Agency.
The Edison Agency has appointed Lauren Hawking as creative director.
Hawking joins The Edison Agency with more than 18 years of experience spanning local and international markets. She was recently executive design director of The Thrills.
“We weren’t prepared to compromise on this appointment,” said CEO Amber Bonney.
“I’ve always believed that the right creative leader changes everything, for the team, for our clients, and for the quality of the work and this role was a bit of a unicorn appointment, finding local talent with big brand experience across broad industries with the right attitudinal fit for our business.
“Lauren is that person. Having her lead the creative team means I can focus my energy on our education offer and on continuing to build Edison’s BrandOrbit™ into the transformative client tool it’s becoming. This is exactly the leadership shape The Edison Agency needs right now.”
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