The captains of ad agency, Ladyballers and media teams for Big Clash cricket

By Chris Pash | 15 January 2020

Big Clash cricket returns in February with expanded Ladyballers match and free training with Cricket NSW. 

The annual sporting battle between media agencies, creative, media owners and tech, organised by UnLtd, will see adland’s finest face competitors and frenemies for a good cause.

The Sydney and Melbourne events raised a total of $135,000 for children and young people at risk.

Following the success of the inaugural Ladyballers games in 2019, the ladies match will be expanded to include all four corners of the industry.

“We love starting the year with Big Clash – not only is it a great day out, it’s amazing to see the industry put their competition aside for the day for a good cause," says Chris Freel, CEO of UnLtd and co-founder of Big Clash.

Big Clash has raised mroe than $380,000 since its start six years ago. The target this year is the $500,000 mark.

Nine's Penny Kaleta, Team Captain for Ladyballers - Media Owners in Sydney: “We can’t wait to get back on the field to bowl some bouncers to our favourite agencies, tech and creatives. We will be making most of the free training sessions to ensure we’re fit for fight by February.”

The event will take place on 13 February in Sydney and 27 February in Melbourne and the industry is encouraged to join in on the day for music, food and drink and to help cheer their team to victory.

The 2020 Big Clash is sponsored by JCDecaux, Seven West Media and Australian Community Media with Kookaburra coming on board as the official supplier of equipment.

In Sydney official umpiring duties will be carried out by Kim Portrate, Peter Horgan and Leigh Terry. In Melbourne, Alex Pekish and Nick Swifte return.

Teams are filling fast with players already confirmed from ACM, ARN, AthletesVoice, Big Mobile, Bohemia, Carat, EMX Digital, Foxtel Media, Facebook, Garden Agency, GoTransit, GroupM, Hearts & Science, Initiative, JCDecaux, LinkedIn, Maud, Mediacom, M&C Saatchi, MiQ, Network 10, Nine Entertainment Company, Nova, OMD, oOh! Media, Pacific Magazines, PHD, Publicis Media, REA, Seven West Media, Shopper Media, Spark Foundry, Storyful, The Royals, TBWA, The Guardian, The Monkeys, The Trade Desk, Tonic Health Media, Quantcast, UM, Unruly, Usual Suspects and Val Morgan.

UnLtd has partnered up with Cricket NSW to offer free training sessions for all women to help prepare for Big Clash. For bookings, contact

Team Captains:

Media Agencies: Ben McCallum, Mediacom
Media Owners: Guy Burbidge, Val Morgan
Tech: Ricky Chanana, Unruly
Creative: Russel Hopson, M&C Saatchi
Ladyballers – Media Owners: Penny Kaleta, Nine
Ladyballers – Agencies: Kathryn Furnari, PHD
Ladyballers – Creatives: Sharice Bellantonio, Usual Suspects
Ladyballers – Tech: Fiona Roberts, MiQ

Media Agencies: Peter Butler, Spark Foundry
Media Owners: Tim Murphy, oOh! Media
Tech: Zane Goold, Big Mobile
Creative: TBC
Lady Ballers – Media Owners: Dolly Herbert, Foxtel
Lady Ballers – Agencies: Sarah James, Initiative

Event details:

February 13
11am - 8pm
Sydney University, Oval 1, Camperdown

February 27
11am – 8pm
Fawkner Park, South Yarra, Melbourne

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