James Wills.
SICKDOGWOLFMAN has appointed creative director James Wills.
A senior creative leader with 20 years of experience, Wills has won at Cannes, D&AD, One Show, LIA, Spikes, Clio and AWARD.
He spent 11 years at VML as a creative director.
He’s a member of RMIT University’s Advertising Industry Advisory Council, an AdSchool lecturer and helped re-imagine the MADC after COVID as co-vice president.
“I spent some time working with James at VML and it was the first time I’ve ever walked into a building and felt simultaneously self-conscious about the size of my beard, heaviness of my Spotify playlist, and quality of my work," said SICKDOGWOLFMAN creative director Jess Wheeler.
"It’s terrifying to now consider that as a state of permanence, but I’m nonetheless excited. We spent three hours arguing over which piece of hunting vernacular to use to announce James. It ended in a stalemate, so we just went with all of them.”
The appointment of Wills marks the second senior leadership hire in recent months, following the appointment of Laura Agricola-Moss as strategy director in October.
“I’ve always admired SICKDOG’s work," said Wills.
"They live and breathe the complex art of simplicity. The work has personality and a point of view, and it’s helping their clients get noticed. I can’t wait to contribute to their momentum and add some doom-metal bangers to the agency algorithm."
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