Shopify heads the list of the top 15 brands advertising on Australian podcasts for the March quarter, according to ARN's iHeart and Magellan AI.
The report found that podcast advertising grew throughout the quarter, with March seeing the most significant spend so far this year. There was also growth in the Comedy, Society & Culture, Business, TV & Film, History and True Crime categories.
Shopify has invested across a number of local shows including Dyl & Friends, How I Work, Outspoken, 7am and On-Demand radio podcasts from Nine, Nova and ARN.
Teladoc Health, Entain Group and Westpac came in at second, third and fourth on the list.
ARN’s head of digital audio Corey Layton said he is pleased to see that advertising on podcasts continues to be a priority for brands.
"As our network continues to expand, we’re proud to offer brands even more impactful and data-driven ways to reach Australia’s most engaged and loyal podcast listeners," he said
The top 15 advertisers for Q1 2025:
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