AKQA Sarah McGregor and David Clarke.
Sarah McGregor has been appointed executive creative director of AKQA Australia.
McGregor has held senior creative roles at agencies including Dentsu Creative, Leo Burnett, cummins&partners, Karmarama, Y&R, and Grey London.
Sarah McGregor said that AKQA has long been known for work that solves hard problems in inventive ways, courageously fusing creativity, technology, and humanity to create powerful work.
“I’m excited to join such a forward-thinking team and collaborate with our clients to create experiences that are not only innovative but truly meaningful,” McGregor said.
McGregor is a founding member of The Aunties, a mentoring and events initiative supporting women in the creative industries.
She has led award-winning campaigns for iconic brands such as Honda, Bonds, Nintendo, 7-Eleven, Virgin, Kmart, L’Oréal, The Iconic, Tourism Western Australia, Transplant Australia, and Marriage Equality.
AKQA managing director Jeremy Smart said that Sarah brings a wonderful combination of creative excellence, leadership, and a deep understanding of purposeful storytelling.
“Her passion for innovation and inclusion reflects AKQA’s values and vision for the future,” Smart said.
David Clarke has been promoted to Executive Experience Design Director, APAC, elevating AKQA’s regional design capabilities across Asia Pacific.
Clarke will lead AKQA’s Experience Design offering across Australia, New Zealand, and Japan.
David Clarke said that this role offers an incredible opportunity to amplify a region rich with creative potential.
“I’m energised by what’s ahead and honoured to be a part of such an ambitious network of talented people,” Clarke said.
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