Transit media specialist S&J Media Group has been appointed exclusive provider for on-train advertising solutions for Sydney Trains, replacing TorchMedia from December.
"We are thrilled to take the on-train advertising portfolio to market for Sydney Trains," says Deane Goodwill, CEO of S&J Media.
"The ability to influence hundreds of thousands of passenger journeys daily, both on platform and while on-board, provides brands with an opportunity to deliver truly immersive communications.
"Trains are an essential part of Sydney's public transport network, servicing almost half of all public transport commuters. The sheer volume of audience we can provide is unparalleled."
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