SA Premier Peter Malinauskas to headline Adelaide L!VE

By AdNews | 27 February 2024
Peter Malinauskas

AdNews L!VE will return to Adelaide on April 10, with a power lineup of industry leaders tackling the latest developments in the media, marketing and advertising landscape.

South Australia is ascending to the top of the country's economic leaderboard but how will its media, marketing and advertising sector capitalise on this growth?

In this half-day single stream conference, AdNews will gather policy leaders, economists, marketers and agency heads to discuss the biggest opportunities, challenges and forces of change ahead.

Register to attend here.

The headline panel, featuring South Australia Premier Peter Malinauskas, Wavemaker CEO Peter Vogel, OMD Australia co-CEO Sian Whitnall and Dentsu Media CEO Danny Bass, will unpack tackle the industry’s biggest questions under a collaborative government and advertising lens.

Moderated by Nine television presenter Alice Monfries, the panel will delve into strategies for building and expanding the state’s advertising sector and explore new avenues for developing skills and opportunities in the market. 

The event will also see a economic presentation from David Robertson, Bendigo and Adelaide Bank chief economist, equipping advertising professionals with insights to inform their media, marketing and creative strategies.

Emma Terry, South Australia Tourism Commission CEO, also joins the line up to give an inspiring presentation on how she plans to unlock the vision for building the state’s brand assets now one year into the role.

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