Bianca Falloon.
Ryvalmedia Sydney has been appointed to lead media strategy, planning and buying for Avant Mutual across paid search, paid social and programmatic channels.
Avant Mutual is a member-owned doctors' organisation with a 130-year history and Australia's largest medical indemnity insurer, protecting more than half of Australia's doctors.
Bianca Falloon, general manager of Ryvalmedia Sydney, said she was thrilled to be working with a brand that played such an important role in protecting Australia's doctors.
"The alignment was clear from the start, with a shared focus on performance, innovation and growth, and we're excited to build on the strong momentum already underway," she said.
Avant joins the Sydney client roster alongside Red Balloon, Adrenaline Experiences, West HQ, Guide Dogs NSW/ACT, Endometriosis Australia, Sensar and Team Medical.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.