Revenue boost for APN Outdoor

By AdNews | 27 February 2015

APN Outdoor has announced revenue of $250 million over 2014, a boost of 11% from the prior year.

The company said it “achieved all prospectus financial metrics” in its 2014 results, with EBITA up 34% from the year prior, reaching $45.3m. APN Outdoor also announced its EBITA was $2.0m ahead of its prospectus and is on track to deliver 2015 EBITA of $53.7m.

For the year ahead, APN said it is focus would be its growth strategy, which involves the continued execution of its digital roll-out, including 17 new large-format digital screens in 2015, to a total of 51.

APN Outdoor CEO Richard Herring said he expects the outdoor media sector to continue to outperform most other media sectors.

“APN Outdoor's strong financial performance and market share gains reflect the focused growth strategy of the business, together with positive outdoor industry advertising trends,” Herring said.

“We achieved the 2014 prospectus financial forecasts in all key areas and remain dedicated to the continued digitising of our inventory,” he said.

“The end of the calendar year saw good momentum for the business into 2015 and reinforced our confidence in achieving our 2015 prospectus targets.”

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