Qantas and Airbnb have come together in a deal which sees the airline's frequent flyer members now able to earn points when they use the popular accommodation offering.
This move will allow Qantas's some 11.4 million members to gain one Qantas point for every dollar they spend on any of Airbnb’s 2.5 million accommodation listings across 191 countries.
The partnership marks the first time Airbnb has worked with an airline in this way to reward frequent flyer members when booking accommodation through Qantas’ website. The two brands have also partnered to create a campaign that combines the pairs offerings. Watch the creative below.
Qantas CEO Alan Joyce says the deal between the two global brands will help both better their customer experience offering. “The way that people around the world plan, book and experience travel is changing rapidly with the digital revolution,” Joyce said.
“We know many of our customers are just as likely to arrange an Airbnb as they are to book a hotel, and we wanted to recognise and reward them for that.”
Airbnb CEO and co-founder Brian Chesky added: “People around the world are experiencing a different way to travel through Airbnb. We’re focused on connecting people with the hospitality of locals, welcoming travellers into their communities so they can truly belong anywhere. There are just a handful of global brands who understand that travel is now changing for the better. Qantas is one of those brands.”
To push the partnership, Qantas and Airbnb are offering Qantas frequent flyer members the chance to win the ultimate Qantas Airbnb experience for members who book an Airbnb via qantas.com by the end of October 2016.
The prize includes four return Business class tickets on Qantas to San Francisco for the winner and three guests from the winner’s closest Qantas port in Australia; Qantas First Lounge access in Sydney prior to departure; five nights’ Airbnb accommodation in San Francisco using an Airbnb voucher to the value of $5000; $4000 spending money loaded onto a Qantas Cash card; and return transfers from/to San Francisco airport.
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