Publicis Sapient appoints Claire Rawlins country MD for Australia

Mariam Cheik-Hussein
By Mariam Cheik-Hussein | 11 August 2021
Claire Rawlins

Publicis Sapient has appointed Claire Rawlins as country managing director for Australia.

Rawlins will lead the Industry, Capability and Corporate teams in Australia and work with the company’s international leaders to deliver outcomes to local clients.

Rawlins has previously led teams across multiple industries for companies such as Salesforce, IAG, and BNP Paribas. She was most recently founder and CEO of Digital Natives Advisory and strategy advisor to the president of Adobe APAC.

"Claire brings with her deep experience in driving digital and technology transformation and cultural change,” says Publicis Sapient CEO Nigel Vaz.

“In her position, she will empower our teams in Australia to develop bold, innovative ideas that successfully reimagine businesses for the digital age.

“She is a leader with a demonstrated ability to help businesses transform by creating next-generation customer experiences and propel large-scale organizations to become more customer- and employee-centric using technology and data. Claire will no doubt make a tremendous impact as part of our international leadership team.”

Publicis Sapient recently acquired Australia-based management consultancy firm Third Horizon.

"I’m thrilled to join the Publicis Sapient team and be a part of a forward-thinking, global company that over the last 30 years has pioneered so many digital businesses and experiences by combining strategy, product, experience, engineering and data to lead in the digital space,” Rawlins says.

“Today, digital business transformation is mission critical across all sectors. I look forward to partnering with Publicis Sapient’s clients on their transformative journeys and working with the team to continue to grow Publicis Sapient in Australia.”

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