Prophet expands advisory board

By AdNews | 17 November 2025
 

Phil Davis

Decisions intelligence platform, Prophet, has expanded its advisory board, adding Phil Davis, vice president global GTM at Google Cloud. 

Davis is the second member to join the advisory board after the recent appointment of Andrew Gelman from Columbia University.

In the advisory position Davis will focus on go-to-market strategy for enterprise expansion and global scaling, the structuring of strategic partnerships, and the company’s approach to sales and market activation. 

He brings his experience from work across Google Cloud, Amazon Web Services, and Hewlett Packard. 

Jordan Taylor-Bartels, CEO and founder of Prophet, said Davis will be an important addition in expanding its global scale. 

“Phil’s appointment signals Prophet’s evolution into a truly global business,” he said. 

“As Prophet expands beyond marketing into broader organisational and commercial modelling, his experience will help us build the systems and partnerships that allow us to scale internationally - and help our customers tackle entirely new classes of business problems.”

Davis said he looks forward to joining Prophet at this pivotal time of growth. 

“Prophet is one of the most exciting companies I have seen globally,” he said. 

“Prophet’s ability to build digital clones of businesses that simulate outcomes across marketing, operations, and macroeconomic environments represents a fundamental shift in how organisations can model real-world outcomes, optimise investments and deliver substantially better business performance.  I am thrilled to be able to contribute to Prophet’s growth both because of their current technological leadership and also Jordan and the team’s vision of the future for the company.”

Sean Taylor, executive chairman of Prophet, said Davis' experience will be an asset to the advisory board. 

“At Prophet, we’re deliberate about the people we bring into the fold,” said Taylor. 

“We see the business like a jigsaw puzzle - each advisor adds a new piece with its own shape, size, and perspective. The art is in connecting them into something extraordinary. Phil is a critical piece of that puzzle, bringing the sharpness and balance needed as we continue to assemble something remarkable.”

 

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