Brae Wildash.
Out-of-home company OA Collective has appointed Brae Wildash group sales manager Queensland.
Wildash is OA Collective's first dedicated sales representative based in Brisbane.
She joins the company after two years at Cartology, Woolworths Group's retail media business.
"I'm excited to once again be working with an entrepreneurial brand that is experiencing rapid growth and increasing market share in Queensland," she said.
"My appointment is an opportunity to play a significant role in strategically building our network and positioning OA Collective as the partner of choice for Queensland's media agencies and advertisers."
Patrick Healey, northern states sales director (NSW and QLD) of OA Collective, said Queensland presented a strong base of independent operators.
"Queensland presented a strong base of independent operators, particularly in Brisbane, allowing OAC to be a highly competitive player from the get-go," he said.
"Since then, we have built momentum into the Gold Coast and Regional QLD. With true Large Format scale now at play in the Queensland market, as well as nationally across all five capital city markets, our offering provides advertisers great value in terms of incremental reach, quality and coverage."
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