Nielsen has released data on ad spend across the travel industry.
Nielsen Ad Intel Digital data shows $8.5 million reported in total digital travel estimated ad spend in October, including display, video and social.
And digital impressions are up by almost 40% compared to the previous month.
Top Advertisers - October
1. Tourism & Events Queensland
2. Sunshine Coast Regional Council
3. SA Tourism Commission
Top Advertisers - October - Passenger shipping lines/cruise
1. Emerald Cruises
2. Oceania Cruises
3. Royal Caribbean Cruise
Top Advertisers - October - travel agents
2. Air BnB
3. Flight Centre
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