Nick Hey promoted to national strategy lead at Drive.com.au

By AdNews | 16 March 2023
 
Nick Hey.

Online automotive publisher Drive.com.au has promoted Nick Hey to national strategy lead - client services.

Hey has quickly risen through the Drive.com.au ranks since he started with the Sydney sales team in 2018. Now Melbourne based, Nick is the youngest person at Drive to have been promoted to such a senior role.

Drive CEO Simon Halfhide: “Nick has played an integral role in our growth as Drive transitions beyond a digital publisher into a media network.

“Since we have consolidated our efforts and focussed on the Drive brand, our growth has exploded. This translates to our audience, our commercial partners, innovative products and our dealer marketplace.”

Nick Hey: “I feel very lucky and supported working in such a nurturing and collaborative environment at Drive. The youth development and leadership programmes in place have given me the confidence to turn challenges from brands into creative solutions. Age really hasn’t been a barrier for my career progression and I look forward to seeing where this next chapter takes me with the Drive brand.

Drive media director Carl Davies: “Briefs from clients have changed. Our advertisers and their audiences alike are seeking content that makes an impact to their brand in an engaging way. One of Nick’s strengths is delivering pro-active, sophisticated responses across Drive’s multi-platform architecture.”

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