Credit: News Corp
Publisher News Corp Australia has introduced a text to speech feature across major news brands.
The "Listen to this article" feature will now be available across brands including The Australian, news.com.au, The Daily Telegraph, Herald Sun, The Courier-Mail and The Advertiser, as well asThe Mercury, NT News, Cairns Post, Gold Coast Bulletin, Toowoomba Chronicle, Townsville Bulletin, Geelong Advertiser, The Weekly Times and CODE Sports for web and app interaction.
The text to speech feature will use the voices of News Corp journalists produced by AI, partnering with BeyondWords, a text-to speech media specialist, to deliver voice models.
"We are always looking for new ways for audiences to consume our content," said the director of Newsroom Innovation, Rod Savage.
"The ability to use AI technology to offer brand-specific voices of journalists – which sound remarkably realistic – and automatically enable audio for thousands of our articles will change how our audience connects with our content.
“After a successful smaller scale trial for the past year on The Australian, we’re looking forward to learning what our broader audience thinks. We believe our vision for future functions and upgrades is truly compelling and will excite our audience."
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