News Corp announcing next phase of digital evolution 

Jason Pollock
By Jason Pollock | 29 April 2022
D_Coded - News Corp Australia

News Corp Australia, at their annual D_Coded digital marketing event on Tuesday 3 May, will make a series of announcements around data and addressability, insight-driven digital storytelling and groundbreaking shoppable experiences. 

D_Coded will involve a series of live presentations around the country, held across four days in Sydney, Melbourne, Adelaide and Brisbane. D_Coded will showcase new ways for marketers to utilise News Corp Australia’s premium digital environments to answer their marketing challenges, drive sales and deliver growth for their businesses. 

“For brands wanting results, premium digital environments matter and we can decode the solution. Achieving growth for our clients is our priority,” said News Corp’s managing director of national sales, Lou Barrett. 

“We have been leading the way in delivering attention to our advertisers for many years, through innovative solutions such as Targeted Time in View to harness the guaranteed, quality attention of our audience for our partners.  

“Combining our best-in-class data offering from News Connect, our digital advertising solutions, trusted brands and content allows us to deliver marketers measurable outcomes and the results they need for their brands.” 

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