Network 10 has promoted Vanessa Arden-Wood to the role of head of content and commercial partnerships for digital.
In her new role, Arden-Wood will be responsible for the editorial and exclusive digital content on 10 Play, including digital content licensing, as well as the strategy for 10’s podcasting platform 10 Speaks.
Vanessa joined the network in 2011 as head of entertainment for digital and has held various senior digital roles at the company since. Most recently she was the digital content strategist, working with the content team and production companies to expand and build exclusive show content on 10 Play.
“As we continue to invest in the 10 Play and 10 Speaks platforms, strategically building their content libraries to engage more consumers and open up more opportunities for advertisers, it’s essential to have strong leaders across the team,” says Ten general manager for digital Liz Baldwin.
“Vanessa’s established relationships with key stakeholders, extensive digital experience and strong strategic acumen makes her the perfect candidate for the head of content and commercial partnerships for digital role. I’m thrilled to be welcoming her to the digital leadership team.”
Arden-Wood will report to Baldwin in her new role.
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