It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.
Wunderman Thompson boss joins Bastion Banjo
Independent Australian communications agency group Bastion Collective has appointed Michael Godwin to the role of CEO of its creative agency Bastion Banjo in Melbourne. Godwin joins from Wunderman Thompson (previously JWT) where he was managing director of its Melbourne office for the past ten years. Godwin has almost three decades of experience gained in Melbourne, Sydney, Auckland and London. In Godwin’s new role as CEO of Bastion Banjo, Melbourne, he is charged with building a creative agency offering to help complement the existing Bastion proposition in its Melbourne campus.
Havas Media creates new role
Havas Media Group has appointed Alex Wollacott to the newly created role of performance director. Wollacott previously spent six years at Omnicom Media Group’s digital arm, Resolution Australia, where she worked across search, social, programmatic and SEO channels and managed a team to deliver digital strategy and implementation for top tier media clients. Her most recent role as activation account director, saw her lead digital activation channels for clients in the tech, FMCG, finance and leisure verticals.
WPP AUNZ names HR chief replacement
WPP AUNZ has appointed Lisa Sheehan as chief people officer, replacing Elissa Good-Omozusi whose exit was announced in November last year. Sheehan has been in the role on a contract basis since November. She will lead the people and culture function across WPP AUNZ’s corporate function and 60 plus brands, effective immediately. Previously she founded and ran independent HR business Incite Consulting, following executive roles including chief people officer at carsales.com and iSentia. In her new role Lisa will work closely alongside WPP AUNZ CEO Jens Monsees as a key part of the executive team leading the company’s ambitious ongoing transformation strategy.
Cartology expands media offering
To support the growth of Cartology’s brand activation offering, the team led by Willem Paling, has appointed Rebecca Penn as senior activation sales manager, and Natalie Bosnich and Paul Bertelle as activation sales managers. Penn comes to Cartology from independent agency Lionize where she was head of digital, responsible for building the digital team and delivering market-leading digital strategy across social programmatic, technical and digital and data. Bosnich was previously in a senior consultancy sales role at Quantium, working closely with major FMCG brands to activate data within media environments, interpreting data to identify trends and marketing opportunities, and measuring campaign performance. Bertelle has a wealth of experience across media companies where he focused on ad tech, e-commerce, data, programmatic display and video advertising. He joins Cartology from Gumtree, where he led its private marketplace business.
Shopper Media's new head of platform
Shopper Media has appointed James Poole to the newly created role of head of platform, with a focus on enhancing the capability of the digital out-of-home (DOOH) network. Poole previously led digital capability and content management at Woolworths' Cartology, and previously worked across digital solution delivery at JC Decaux and Adshel.
Ogilvy bolsters creative department
The Ogilvy Australia Network has expanded its creative department in Sydney with the appointment of three new creative teams following a period of growth for the agency. Maddie Batkin-Walkerden and Leora Zuckerman join the agency as art directors, while Cal Harmer joins as junior art director - pairing up with copywriters Baxter Atkins, Isabella Smith and newly appointed junior copywriter, Sarah Brighton. Atkins, Smith and Brighton are all graduates of Ogilvy Australia’s Goliath program, which the company confirmed it would again be investing in and taking applications for in the fourth quarter of 2021.
GPJ appoints ECD
Experiential marketing agency George P. Johnson Australia and New Zealand (GPJ) has appointed Adrian Goldthorp as executive creative director. Goldthorp is a multi award-winning creative who comes to GPJ from a nine-year tenure at Imagination as senior creative director. With more than 25 years of local and international experience, Goldthorp has worked with brands including Samsung, Telstra, Commonwealth Bank, Westpac and Jaguar Land Rover. He has creatively led projects such as the Spirit of Anzac Centenary Experience and Samsung Vivid. Based out of GPJ's Sydney office, Goldthorp will lead the agency’s creatives across Australia and New Zealand.
InMobi doubles down on ANZ presence
Global martech company InMobi has bolstered its Australia and New Zealand operations with the appointment of Aimee Jenkins as sales manager and the promotion of Nicholas Robson to a newly created national role of head, agency and strategic clients. Jenkins joins InMobi from mobile-only adtech company Kargo where she was NSW sales manager. She has previously worked at Mamamia as business development manager. Robson steps into the newly created role of head, agency and strategic clients, ANZ after spending less than a year as InMobi’s head of sales, NSW and QLD.
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