Media Wrap: Barb thrown by News Corp; JC Penny pitches media account; Eureka Report makes play for super

By AdNews | 27 October 2014
 

A new contender emerges

In a new barb in the battle between The Australian and the ABC, the newspaper has suggested that ABC managing director Mark Scott's time may be limited and tipped Sky News boss Angelos Frangopoulos for the gig.

Accoring to the rumours, Frangopoulos' name has been mentioned in Canberra in connection with the job for some time, seen as more appealing to the powers-that-be.

However, when he was contacted by the newspaper, Frangopoulos himself "laughed off" the speculation, while the office of communications minister Malcolm Turnbull refused to comment.

JC Penny's media review

American retailer JC Penny has put its media account out to pitch, with contenders to vie for a $923 million kitty.

Advertising Age has sourced executives close to the matter, putting incumbent media agency OMD on alert.

However at this stage, neither party has commented directly on the matter.

According to the publication, JC Penny's unmeasured media spending increased 15% to $492 million, while measured media spending decreased 15% to $431 million.

News Limited to jump into superannuation pool

News Limited is making a play for a slice of the $1.85 trillion superannuation pool in Australia, with a re-launched Eureka Report set to sell financial services.

The new product is being dubbed BrightDay and is set to be launched in December, according to the Australian Financial Review.

Eureka Report is part of the Independent Business Media stable which was bought by News Corporation back in 2012 for $30 million.

Since that time there have been questions raised about the profit-turning ability of the IBM stable, with most of its revenue coming from The Eureka Report.

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