Marketing Australian cannabis

Chris Pash
By Chris Pash | 20 April 2021

Media agency Initiative has launched a study into the potential growth of Australia’s legal cannabis industry.

Cannabusiness forecasts the emergence of a massive industry in legal cannabis across Australia and its opportunities for marketers.

More than 20 companies are already listed on the ASX to help manage investment in the industry.

Initiative today launched a Cannabusiness website to coincide with Cannabis Culture Day and will be holding a public, live-panel discussion in May hosted by Initiative Australia managing director Sam Geer.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus