Macquarie Sports Radio secures EPL rights

Mariam Cheik-Hussein
By Mariam Cheik-Hussein | 9 August 2019
 

Macquarie Sports Radio has gained the exclusive rights to broadcast the English Premier League (EPL) in Australia.

The three-year deal comes one year after Macquarie Sports Radio was launched, with all games to be aired live in Sydney, Melbourne, Brisbane and Perth.

“We are excited to be announcing this three-year agreement with our broadcast partner talkSPORT in the UK,” Adam Lang, Macquarie Media CEO, says.

“In just over a year since launch, Macquarie Sports Radio is now reaching almost 250,000 sports fans each week.

“We know our listeners love live sport, and we are exceptionally proud to be providing them with exclusive coverage of the EPL, alongside live AFL, NRL, and the best cricket commentary in Australia.”

The deal comes a day after Lang double-down on the radio network’s line-up after posting “disappointing” earning results.

The broadcaster, which is majority-owned by Nine, reported an underlying net profit after tax of $14.4 million, a 33% drop from the prior year. Revenue for the business was $131.8 million, a fall of 3.3% from the prior year.

Yesterday, Optus Sport revealed it gained the exclusive streaming rights for the EPL.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus