Fifty-nine per cent of Australia's online population aged 14 plus visited a sports website or app in February, according to audience measurement service Ipsos iris.
Major national and international sporting events such as the Winter Olympics and the Australian Open men’s final drove online traffic.
Australians spent an average of 32 minutes consuming sports content online in February, with men spending 49 minutes compared to 13 minutes for women.
Men accounted for 52.2% of the sports audience, with women at 47.8%.
News.com.au Sport ranked first by audience size, followed by Fox Sports in second and 7news.com.au Sport in third.
News consumption reached 93.6% of the online population aged 14 plus, down from 96.5% of the population in February 2025.
Time spent with news also fell, dropping to an average of three hours per month, down from four hours the same time last year.
ABC News ranked first for news audience size, followed by News.com.au and Nine.com.au.
Among category audiences, homes and property recorded the strongest growth in February at 9.3%, retaining its top growth position from January.
Energy suppliers and utilities followed at 7.3%, events and attractions at 5.3%, automotive at 2.5% and entertainment at 2.1%
A total of 22.6 million Australians aged 14 plus, used the internet in February, spending an average of 4.9 hours a day online, up by 5.3% compared to February 2025.
The most-used categories were social networking with 22.47 million users, search engines at 22.45 million, online media at 22.44 million, technology at 22.34 million and entertainment at 22.19 million.
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