Credit: Kevin Woblick via Unsplash
iProspect, part of dentsu, has been appointed media agency of record for action-adventure brand BOUNCE.
The agency will lead media strategy, planning and buying across BOUNCE’s 20-plus venues nationally, supporting its brand mission to promote movement, self-expression and connection.
“We’re delighted to be partnering with such a well-loved, fun and inspiring brand in BOUNCE, to accelerate business growth with our performance mindset across the media funnel, leveraging data and insights to bring some amazing work to life,” iProspect Victoria general manager, Ken Lam, said.
The win follows recent accolades for iProspect, which ranked 8th in the 2025 AFR BOSS Best Places to Work List for media and marketing, and picked up Gold for Workplace Culture at the 2024 Campaign Agency Awards.
“We're thrilled to be partnering with iProspect,” BOUNCE Inc chief marketing officer, Alastair McCausland, said.
“Their team really gets the BOUNCE vision, and we're excited for them to help us take our brand to new heights across the country as we continue to inspire movement, self-expression & human connection and help people of all ages unleash their free spirits."
Globally, the agency moved up to #12 in the 2025 RECMA Diagnostics Report, achieving the largest three-year gain in quali-share among ranked agencies.
iProspect’s client roster includes eBay Australia, MYOB, Air New Zealand, William Grant & Sons, L’Oréal, Kathmandu and Kering.
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