Independent media agency Involved Media has, following a competitive pitch, won the media strategy, planning and buying account for tool company Stanley Black & Decker Australia.
Involved Media general manager Dan Hojnik said: “We are thrilled to be partnering with Stanley Black & Decker Australia and to start working with Jo and the team.
“The quality of the brand in providing professional trade and domestic household tools is renowned in Australia and has enormous potential in our local market. We look forward to being a part of that.”
Stanley Black & Decker brand and communications lead for ANZ, Jo Konstandinou, said: “We are excited to be working with Involved Media in 2023.
"With an ever-changing media landscape, this partnership gives us the opportunity to evaluate current activity and build on new media opportunities.”
The addition of Stanley Black & Decker follows a successful period of recent client wins by Involved Media, including Crime Stoppers Australia, Hertz, NordicTrack, Chartered Accountants Australia and New Zealand, Crayola and ZERO.
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