Independent creative agency Town Square has been appointed by Hilton to review the positioning and communications strategy of the luxury Hilton Salwa Beach Resort and Villas in Qatar ahead of its relaunch.
Opened in 2021 and set on Qatar’s southwest coastline, approximately 80 kilometers from the capital Doha, Hilton Salwa Beach Resort and Villas features 3.5 kilometers of pristine private beachfront, hotel rooms, suites and private beachfront villas, a luxury spa, marina, conference and events centre, sports excellence centre, one of the Middle East’s largest water and adventure parks, as well as a range of restaurants.
Town Square has worked with Hilton prior on its boutique Tapestry and Curio Collection branded hotels, as well as the soon to be launched Waldorf Astoria.
Danielle Moeller, Town Square founder and director, said the agency is delighted to have been appointed by Hilton.
"We look forward to sharing all that this premium, luxury destination has to offer across key markets around the world," Moeller said.
“Travel and tourism marketing is in Town Square’s DNA. Our proven experience of partnering with Hilton brands and deep understanding of high value travel purchase categories, recognises that expertise, and we can’t wait to deliver on our exciting plans.”
Town Square also works with leading travel, tourism and hospitality brands including The Ghan & Indian Pacific, Melbourne Skydeck, Cruise Whitsundays, Hilton Group,Qatar Airways, Qatar Tourism and Discover Qatar.
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