Google has given search a power boost with more advanced artificial intelligence allowing more detailed questions, more like a conversation than a straight text query.
The digital giant has upgraded search, with the ability to create search-based AI agents, using the new Gemini 3.5 Flash as the default model in AI Mode globally.
“It’s more intuitive than ever, dynamically expanding to give you space to describe exactly what you need,” said Elizabeth Reid, VP, head of search at the company’s annual Google I/O conference in Mountain View, California.
“Designed to anticipate your intent, it also helps you formulate your question with AI-powered suggestions that go beyond autocomplete.
“And you can search across modalities, using text, images, files, videos or Chrome tabs as inputs. You’ll continue to get a range of results from Search, just like you do today.”
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.
