Gavin Chimes.
Howatson+Company chief creative officer and founding team member Gavin Chimes is leaving after more than five years, taking a break from the industry before announcing his next move.
“It’s been a massive five and a half years and I’m incredibly proud of everything we’ve built together,” said Chimes.
“Chris and I have been talking about this for a while and there’s never a perfect time to leave somewhere you care so much about.
“But given where the agency is creatively and commercially, now feels like the right moment for me.
“I’m genuinely excited about where creativity is heading. The industry is changing quickly, opening up completely new ways to work with clients, make things and solve problems.
“As more content becomes automated, unexpected ideas matter more than ever - ideas with soul, craft and audacity that knock people out of autopilot.
“That’s the new playground I’ll explore next. First, though, I’m going to take a little time out and spend it with my family.
“A huge thank you to everyone at Howatson+Company, past and present. It’s been an absolute privilege.”
Chimes joined Howatson+Company at its inception in 2021. Prior to Howatson+Company, Chimes held roles at CHE Proximity, Clemenger BBDO Melbourne, Marcel and Droga5.
He has worked on brands including including Matilda Bay ‘Rejected Ales’, 10PM ‘Bedverts’, Maurice Blackburn ‘Exhibit A-i, Modibodi ‘I’m Dying Inside’, Allianz’ ‘Care You Can Count On’, Selleys’ ‘If You Can Take It, It’s Yours’, Triple J ‘Rejenerated’ and Mastercard ‘TOUCH’.
Howatson+Company founder and CEO Chris Howatson said Chimes had been instrumental in the agency’s development from its inception.
“Gav has been here from the beginning and his impact on Howatson+Company cannot be overstated,” said Howatson.
“He has been central to our creative standard, built an extraordinary team and has been relentless in pursuing the best possible outcome for our clients. No brief was ever too small and no challenge too difficult.
“That attitude has shaped our culture, our work and the agency we are today.
“The creative success speaks for itself, but what I’m most proud of is what we built together. Gav leaves with my enormous respect and gratitude, and as a great friend. I’m excited to see what he does next, after a very well-earned break.”
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.
