Duncan Campbell, former chief content officer at ARN Media, has launched CD Media Consultancy, a specialist radio and audio advisory firm offering strategy, audience intelligence and market advisory services.
The consultancy is supported by a team including Buzz Knight, Phil Dowse and Mike Sheppard, and deploys a proprietary AI platform called MoodiSonic, developed in partnership with Singapore-based Max Dragon Technology and built for radio and broadcast media.
The firm is offering a no-win, no-fee model for select clients, under which the consultancy's fee is contingent on delivering results.
“After 15 years as chief content officer at ARN launching CD Media Consultancy with support from some of the biggest and most respected names in the industry is exciting,” Campbell said.
“We offer something that is unique with the combination of human expertise and the AI insights of MoodiSonic. This is designed for the future and built to give clients a winning advantage.”
Campbell lost his role at ARN in a restructure of senior positions earlier this year.
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