Da da da dum! Val Morgan has pulled back the curtain, unveiling the 10 cinema ads in the shortlist for the crown at the ACES Awards next week. DDB and BMF dominate the finalists with brands including Aldi, Westpac and energy drink V in the running.
Fnalists from BMF, Clemenger BBDO, DDBO Melburne, Disciple, MJW Advertisng, Saatchi & Saatchi, and The Brand Agency, will find out who takes the top spot on Thursday 2 October at Entertainment Quarter in Sydney.
Val Morgan Cinema Network, managing director Daniel Hill said: “We have received another great response for the ACES, with commercials entered across the spectrum, from large creative agencies through to smaller boutique companies.”
This round's jury is includes industry heavyweights returning ACES chairman Rob Belgiovane from BWM, Paul Nagy from Clemenger Sydney, Toby Talbot from DDB Sydney, Georgie Charlish from Adstream and AdNews editor in chief Paul McIntyre.
Along with the trophy the winner receives a $25,000 cinema media schedule, a Gold Class screening and those all important points towards the AdNews Agency of the Year Rankings. Rewarding Australian-produced creative, the ACES are open to any creative that has run on TV or cinema in the past six months.
Who should take home the trophy? Check out the finalists below.
1. The Motivational Power of Cheese
Client: Aldi
Agency: BMF
2. Like Brands. Only Cheaper
Client: Aldi
Agency: BMF
3. V
Client: Frucor
Agency: Clemenger BBDO
4. The Teacher
Client: Murray Goulburn
Agency: DDB Melbourne
5. Takeover
Client: Murray Goulburn
Agency: DDB Melbourne
6. Flow
Client: Westpac
Agency: DDB Melbourne
7. Micro Effort
Client: SunRice
Agency: Disciple
8. State of Mind
Client: NRL
Agency: MJW
9. Camry RZ
Client: Toyota
Agency: Saatchi & Saatchi
10. Break the Barrier
Client: St John's Ambulance
Agency: The Brand Agency
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