Cindy Rose briefing analysts.
Shareholders of WPP have been urged to vote against changes to the pay package of CEO Cindy Rose which could deliver her more than GBP14 million.
Proxy advisors ISS and Glass Lewis are lobbying shareholders against the pay rise ahead of the annual general meeting on Friday this week.
WPP has been reporting negative growth in revenue, and a sliding share price, following a series of client losses last year.
Rose, who took the reins of the global advertising group in September last year when it was reporting client losses, started with a base salary of £1,250,000 plus an apartment in the US.
Rose, in an overhaul of WPP’s remuneration structure, would have a maximum payout of £14.2 million.
To do that she would have to add 50% to the company's share price and meet the requirements of short and long term incentives.
Rose has been building a turnaround plan called Elevate28. The company plans to get back to growth sometime in 2027 after GBP 500 million in cost cutting, merging back office functions, and consolidating leadership at global, regional and at market levels.
The latest results show the advertising group, once the world’s largest, post full year 2025 revenue of £13.55 billion, down 8.1% on a reported basis and negative 3.6% like-for-like.
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