Dentsu creative Sydney has won a Bronze Lion at Cannes.
The award, in the Health and Wellness section, was made for the Disease Dilemmas with The Garvan Institute of Medical Research.
The nationwide campaign aimed to raise awareness and funding for ground-breaking genomics research.
A range of local work has been shortlisted in Cannes Lions 2022:
CRAFT
REJECTED ALES, MATILDA BAY - HOWATSON + COMPANY, Sydney
E03 (Print & Publishing)
THE BIRDS & THE BEES, UNITED NATIONS DEVELOPMENT PROGRAMME - WUNDERMAN THOMPSON, Sydney
E04 (Packaging Design)
REJECTED ALES, MATILDA BAY - HOWATSON + COMPANY, Sydney
Digital Craft
D01 (Innovative Use of Technology)
ACTION AUDIO, TENNIS AUSTRALIA - AKQA, Melbourne
Film Craft
B04 (Animation)
TOMORROW WANTS ITS CAR BACK, HYUNDAI - INNOCEAN WORLDWIDE AUSTRALIA, Sydney / MJZ, Los Angeles
A07 (Use of Licensed / Adapted Music)
BOYS DO CRY, GOTCHA4LIFE FOUNDATION - THE HALLWAY, Sydney
ENTERTAINMENT
A09 (Audio Content)
CRIME INTERRUPTED, AUSTRALIAN FEDERAL POLICE - HOST HAVAS, Sydney
E01 (Innovation in Branded Content)
THE AD BREAK CHAMPIONSHIP - GTI HIJACK , VOLKSWAGEN - DDB, Sydney
PERFORMANCE ENHANCING MUSIC, SAMSUNG GALAXY - CHEP NETWORK, Walsh Bay
Entertainment Lions for Sport
AUSTRALIAN OPEN METAVERSE, AO ARTBALL NFT, TENNIS AUSTRALIA - RUN IT WILD, Melbourne
EXPERIENCE
ONE HOUSE TO SAVE MANY, SUNCORP GROUP, WEATHER RESILIENT HOUSING, LEO BURNETT, Sydney
GOOD
Glass Lion for Change
BEYOND BINARY CODE, SPARK, COLENSO BBDO, Auckland
Health & Wellness
BRONZE LION - DISEASE DILEMMAS, GARVAN INSTITUTE OF MEDICAL RESEARCH , DENTSU CREATIVE, Sydney AUSTRALIA
Short list
THRIVE BY FIVE THE MINDEROO FOUNDATION THRIVE BY FIVE INITIATIVE M&C SAATCHI, Sydney / THE MINDEROO FOUNDATION, Perth
DISEASE DILEMMAS GARVAN INSTITUTE OF MEDICAL RESEARCH GARVAN INSTITUTE OF MEDICAL RESEARCH DENTSU CREATIVE, Sydney
TITANIUM
SAMSUNG ITEST, SAMSUNG OS, DDB NEW ZEALAND, Auckland / TRIBAL AOTEAROA, Auckland
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