Cannes Lions 2021: Australia's winners on day one

Paige Murphy
By Paige Murphy | 22 June 2021

Cannes Lions International Festival of Creativity has kicked off for 2021 with Australia winning two Gold Lions, one Silver and three Bronze Lions.

VMLY&R Melbourne won a Gold Lion for Design in the Brand Environment & Experience Design - Event Storytelling category for its work, A Future Without Change, for Monash University.

Saatchi & Saatchi Melbourne won a Gold Lion for Outdoor in the Culture & Context - Single-market Campaign category for its work, Donation Dollar, for The Royal Australian Mint.

CHE Proximity Sydney has a Silver Lion for Pharma in the Patient Engagement - Regulated | Integrated Campaign category for its work, Where Babies Come From, for Genea.

The work also scored a Bronze Lion for Pharma in the Patient Engagement - Regulated | Film: Cinema, TV and Digital Film Content category.

The agency has also won a Bronze Lion for Outdoor in the Ambient & Experiential - Interactive Experiences category for its work, Samsung Microcodes, for Samsung.

Ogilvy Melbourne has won a Bronze Lion for Health & Wellness in the Health Services & Corporate Communications - Insurance | Creative Data: Use of Real-Time Data category for its work, Warning Spots, for AAMI.



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