Bread Agency wins MoleMap AUNZ social account

By AdNews | 7 May 2026
 

MoleMap.

Digital skin checks and mole-mapping service provider MoleMap has appointed Bread Agency as its Social Media Agency partner.   

“We were impressed by Bread Agency’s social expertise and strategic thinking,” said MoleMap CMO Duncan Armour. 

“The team demonstrated a clear understanding of our clinical-first approach and how to translate that into trusted, effective social experiences that engage patients and referrers alike.” 

The appointment follows a competitive review and will see Bread Agency develop and deliver MoleMap’s social media strategy, creative campaigns, social activations, content production, influencer marketing and community engagement to drive awareness, education and patient acquisition across both markets. 

“We’re excited to spearhead the next phase of MoleMap’s growth,” said Bread co-founder Amaury Treguer. 

“The work MoleMap does in detecting and preventing melanoma and skin cancer is deeply meaningful, and we’re proud to help amplify that mission through thoughtful and impact-driven social campaigns, making MoleMap a must-habit for health-conscious Aussies and Kiwis. 

“I’m especially thrilled to work with Duncan again - this is the fifth time we’ve partnered over the last 16 years across multiple businesses. That shared history and mutual trust make this collaboration even more powerful.” 

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