BMW Group is pitching its Australian creative account.
The incumbent is Clemenger BBDO, which has worked on the account since 2018.
“BMW Australia can confirm that a review is currently underway, however we do not provide further information on included agencies nor comment on the process relating to the evaluation," a BMW spokesperson told AdNews.
Clemenger retained the business following a review in 2022, with Colenso retaining the business in New Zealand.
The agency drove away with the BMW creative account following a competitive pitch in 2018.
Ogilvy had held the account for more than 20 years.
Atomic212 has held the media account since 2020.
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