BMF appoints Special's Eileen Cosgrove-Moloney as joint-general manager

By AdNews | 26 March 2024
Eileen Cosgrove-Moloney

Creative agency BMF has hired the former general manager of Special, Eileen Cosgrove-Moloney, as its joint-general manager.

Prior to joining BMF, Cosgrove-Moloney spent four years at Special where she led the Uber and Uber Eats APAC account, based in Tokyo. With more than 12 years’ experience, she has worked at agencies around the world, including Droga5, RKCR Y&R, Saatchi & Saatchi London, and Colenso BBDO.

Cosgrove-Moloney will now work alongside BMF co-general manager Richard Woods as she leads the ALDI Australia account, which BMF has held for the last 23 years.

BMF CEO Stephen McArdle said the agency was delighted to find itself at the front of the queue when Cosgrove-Moloney decided to move back to Australia.

"She has outstanding experience in leading top retail and tech brands at some of the world’s best agencies," McArdle said.

"Over those years she has developed a reputation for being a champion of creativity and effectiveness, whilst also being a real culture builder; a perfect fit for BMF and ALDI.”

Cosgrove-Moloney said she has always admired BMF’s ethos and progressive culture as well as its reputation for being Australia’s most effective creative agency.

"I feel incredibly lucky to be able to continue to drive one of Australia’s longest standing agency client relationships in ALDI Australia and BMF, and I can’t wait to continue to push the boundaries of creativity with the seriously talented BMF team," Cosgrove-Moloney said.

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