Better Workplaces - WongDoody's sleek Melbourne CBD studio

Ashley Regan
By Ashley Regan | 14 June 2024
Staff at WongDoody Melbourne office.

Employee preferences for WFH means workplaces need to utilise office spaces as a tool to connect with staff. In Better Workplaces, AdNews looks at how agencies use office design to entice staff to come in and create a company culture worth staying for.

Global digital experience agency WongDoody's Melbourne studio is 1,000 sqm meters of interactive, functional space that tells the story of Melbourne with a welcoming atmosphere right in the heart of the CBD.

The space is completely open allowing the agency to augment the layout to whatever environment is needed day-to-day.

The entire office can quickly be adapted to facilitate workshops, one-on-one presentations, agency-wide meetings, audience engagements, AR experiences and VR walkthroughs of client spaces.

common room overview

Common room.


Casual seating.

Casual seating

As the agency works specifically in experience and engagements, the space needs to be usable and dynamic

"In some instances, it’s as simple as a screen to present or an interactive device when it’s an app, or digital touch point for a brand,"

"When delivering in the customer experience space, the environment is also a key factor to the success, and the space needs to adapt to recreate/replicate that environment of say an in shopping experience, visiting a bank or how you travel through a stadium environment so we can capture as many variables as possible to fine tune the real experience."

Staff siting around a lego table

More casual seating.

More seats

The office's highlight feature its interactive 360° AR-activated digital donut specifically crafted for both virtual and physical customer experience visualisation.

Projector room

"It allows the agency to protect the environment to observe the physical space and review,"

"The open area can be transformed to create the fan experience entering the AusOpen to map the journey and improve and enhance key touch points with the audience and then be replicated in the real environment at Rod Laver Arena."

Staff using VR

Staff using VR.

The 400-seat stadium-style presentation space is also fully customisable to meet the specific needs of clients, partners, and meetups.

"With global partnerships, we frequently host international visitors, and to celebrate this, we have created a mural featuring iconic elements of Melbourne,"

Despite having a 1,000sqm space, the office is designed to comfortably accommodate just 25 people.

This approach ensures that our 50+ team members can enjoy a flexible and balanced work environment. 

Staff desks

Staff desks.

"To encourage a healthy work/life balance, we intentionally limit the number of team members in the studio at any given time," N

"We've embraced a hybrid design, ensuring that each hot desk is available for anyone to use.

"Our studio, including all breakout spaces, is equipped with full Wi-Fi coverage and assistive listening devices to ensure accessibility for all."





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