Australian Effies announce round one finalists

Daisy Doctor
By Daisy Doctor | 28 June 2017

The 2017 Australian Effies Awards has announced 97 round one finalists from 34 different agencies.

The finalists will compete for effectiveness across 24 categories and will be assessed by a team of 50 senior marketers, consultants and researchers.

“To see such a high number of finalists progress sends a strong message around the value of the work being delivered by our industry," chairman of the judges Colin Wilcon-Brown says.

“The next round takes that further, with cases and results assessed by panels of senior marketers, providing a client perspective on how agency work is driving business performance."

The Effie winners, Effective Agency of the Year, Advertiser of the Year, and Grand Effie will be announced at a presentation in Sydney on Thursday 31 August.

Check out the finalists here:


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