Vevo, the global music video provider, has released it music video rankings and viewership trends of 2020.
Future and Drake’s “Life is Good” is the most viewed Vevo video of 2020 worldwide and in Australia (17.3 million views).
Taylor Swift is the most viewed artist in Australia (39.7 million views). Globally, it is J Balvin.
R.E.M. 's “It’s the End of the World” saw a 2,719% lift in views after COVID-19 was declared a pandemic in March. The Police’s “Don’t Stand So Close to Me” saw a 1,070% lift in views.
About 10 million of Vevo’s monthly unique viewers come from Australia. Globally, Vevo eached weekend daily highs of one billion views
"Nearly a year after opening our Sydney office, we are buoyed by the commercial success we have experienced in Australia to date, as well as the significant opportunities this new year presents,” says Steve Sos, Vevo's managing director, Australia and New Zealand.
“Reaching more than one-third of Australia’s population each month, our advertising partners, music labels, and distribution partners alike are sure to continue to benefit from our sizeable viewership, which is on track to further increase again next year.”
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at email@example.com