ARN extends partnership with Australian Open

By AdNews | 28 November 2023
 
Lauren Joyce; image provided by ARN.

ARN has extended its partnership with the Australian Open, becoming broadcaster named Official Audio Partner until after the 2026 tournament.

The collaboration will again be brought to life across The KIIS Network, Pure Gold and iHeart, with all three brands broadcasting specially curated content across the two weeks.

The Australian Open’s own radio station AO Radio, which provides ball-by-ball commentary of the matches and regular news updates from across Melbourne Park, will also be available to stream via the free iHeart app, alongside the Australian Open podcast ‘The AO Show.’

ARN's iHeart will also be activating for the first time within the AO precinct as the entertainment partner for Bar Atrium, which will offer guests an elevated option for catching a drink with friends before or after a game.  Daily iHeartLIVE Sessions will provide the soundtrack to Bar Atrium with a stable of live entertainment across the day and evening.

ARN chief strategy and connections officer Lauren Joyce said the Australian Open has not only become an integral part of Melbourne's summer culture but also holds a special place in the hearts of the entire nation.

"We are looking forward to immersing ourselves once again in the excitement of this prestigious event and are committed to bringing this experience to life in an even bigger and better way than last year," she said.

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