Women’s publisher Are Media has appointed Blazeaway Media its exclusive sales representative in South Australia.
Blazeaway, led by founder and managing director Andrew Knowles, will represent Are Media's publishing, digital, vodcast and events portfolio, including The Australian Women's Weekly, Woman's Day, New Idea, Better Homes & Gardens, Gourmet Traveller, ELLE Australia, marie claire, Home Beautiful and Australian House & Garden.
Anna Quinn, Are Media national sales director, said South Australia was home to a thriving mix of food, lifestyle, wellness and destination brands that aligned naturally with the portfolio.
"Andrew and the Blazeaway team bring strong local relationships, deep market knowledge and an outstanding reputation across the industry, and we're excited to work together to unlock new opportunities for clients across the region," she said.
Knowles said the agency was proud to represent one of the country's most dynamic premium publishing portfolios.
"Are Media's brands have long played an important role in the lives of Australian women, connecting audiences with brands through trusted content, strong editorial environments and highly engaged live experiences,” he said.
"We're looking forward to working closely with agencies and clients in South Australia to demonstrate just how impactful these content brands can be when it comes to driving real business growth.”
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