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The AdNews Annual 2020 has landed and it sees off one of the toughest years for the advertising industry.
To better understand the consequences of the pandemic, which forced businesses to work from home and saw advertising spend dive, we spoke to leaders on their experience for the year, such as Bastion Collective CEO Jack Watts, Ogilvy AUNZ CEO David Fox, Coles CMO Lisa Ronson and more.
We also ask industry bosses, such as Omnicom Media Group CEO Peter Horgan, WPP AUNZ CEO Jens Monsees, and Dentsu AUNZ CEO Angela Tangas, for their reflections on the year, and predictions for the next 12 months as we look towards a post-COVID recovery.
We also reach out to young guns, such as The Royal's Ruby Boynton-Boardman and BWM Dentsu's Zara Cooper, for their thoughts on the year.
This issue also celebrates the AdNews Agency of the Year Award Winners, including Emerging Leader Jason Maggs from Initiative Australia.
In a nod to how the pandemic has changed our lives in ways we couldn’t have imagined, BMF created the annual cover that features a QR code which has made a comeback against all odds.
The cover
Investigation
Perspectives
Profile
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