AdNews Agency of the Year Awards return with TikTok as presenting partner

By AdNews | 20 April 2021

AdNews Agency of the Year Awards is returning in 2021 to celebrate the best of adland with new dates, awards and an exciting new presenting partner.

This year the awards will be held at The Ivy Grand Ballroom from 1pm on Thursday 28 October, followed by an after party at The Ivy Pool Bar.

“The AdNews team is excited to celebrate our industry’s brightest talents with a sweeping Agency Of The Year Awards program this year,” AdNews publisher Assia Benmedjdoub says.

“It’s time to raise a glass and recognise their extraordinary work.”

AdNews is delighted to announce that TikTok has been named presenting partner for this year’s awards.

"TikTok couldn't be prouder to be partnering with AdNews to bring back one of the premier events in our industry, AdNews Agency of the Year awards, as a real-world event once more,” TikTok general manager of global business solutions Brett Armstrong says.

“Over the past year, TikTok has launched a new office in Australia and built a top-notch team to support brands and agencies locally.

“So we're delighted to be with the industry in person at the Agency of the Years awards to acknowledge all the amazing work, creativity and culture Aussie ad-land has produced, in what have been trying times.

“The last twelve months have been tough for all and it's clear from the work that's been created that we have much to celebrate, as we've continued to see incredible resilience which has delivered fantastic results for advertisers.”

AdNews would also like to thank this year’s supporting partners Disney Advertising Sales, Google, Nova Entertainment, PubMatic, Twitch and associate partner IVE.

In addition to the new date and partners, AdNews has also introduced several new awards: Branding and Design Agency of the Year, The Diversity Award and The Game Changer Award.

Entries for the awards will open on 1 June and close 31 July. This year’s awards will take submissions from 1 January 2020 to 30 June 2021.

More details and criteria for the awards will be made available from 3 May.

This year’s awards:
A. Media Agency of the Year
B. Independent Agency of the Year
C. Small Agency of the Year (Headcount under 25)
D. Digital Agency of the Year
E. PR Agency of the Year
F. Content Agency of the Year
G. Branding and Design Agency of the Year
H. Ad Campaign of the Year
I. Media Campaign of the Year
J. Small Budget Media Campaign of the Year (Less than $500,000)
K. Social Media Campaign of the Year
L. Best Use of Data in Campaign Planning
M. Best Use of Content
N. Brand Partnership Award
O. Social Responsibility/ Pro Bono Award
P. The Diversity Award
Q. The Game Changer Award
R. Emerging Leader of the Year
S. Employer of the Year (headcount over 75)
T. Employer of the Year (headcount under 75)
U. Marketing Team of the Year
V. Media Trading Team of the Year
W. The AdNews Effectiveness Award
X. AdNews Hall of Fame
Y. AdNews Agency of the Year

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