ADMA asks the industry to nominate marketing heroines

By AdNews | 5 March 2024
Andrea Martens.

The Association for Data-Driven Marketing and Advertising (ADMA) has launched an initiative to honour and spotlight the dynamic women in the marketing sector.

This year, as the world embraces the theme #InspireInclusion for International Women’s Day on March 8, ADMA is asking people to nominate women who embody the principles of a gender-equal world - one that's not only free of bias, stereotypes, and discrimination but is also diverse, equitable, and inclusive.

Their achievements and stories will then be highlighted across ADMA’s social network and in its newsletter which goes to more than 80,000 marketers across the country.

Andrea Martens, CEO ADMA, said throughout the marketing industry there lie countless untold stories of women whose dedication, innovation, and leadership drive the industry forward.

"This International Women's Day, as we spotlight the remarkable achievements of these women, we’re not just recognising their excellence; we’re offering a platform to inspire and elevate the entire marketing community," Martens said.

“Celebrating these unsung heroes is vital - it's about acknowledging their impact, learning from their journeys, and empowering the next generation of female leaders.

"Let's come together to #InspireInclusion and make every voice heard, every contribution valued, and every achievement celebrated.”

All featured profiles will be celebrated on ADMA’s website and social media channels on International Women’s Day, March 8.

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