Independent agency group Bastion has launched digital transformation and strategy consultancy Bastion Transform, with the ABC's Gaven Morris becoming CEO.
Morris was director of news for the past six years with 1,200 staff. Before that he was on the launch team of CNN.com Europe and he played a key role in building and launching broadcast and online news start-up Al Jazeera English.
He devised the plan and assembled the team that launched ABC News 24 in 2010, now the ABC News Channel.
“I love big ideas and working with teams to launch future-facing projects," he says.
"I can’t wait to help organisations and institutions seeking to navigate their way towards an increasingly digital future. This fourth industrial revolution requires a clear vision, building effective cultures and enacting purposeful plans to keep ahead of
so much change.
“Achieving digital transformation and retaining trust don’t have to be competing forces – they can be complementary, and that’s the space in which Bastion Transform will offer help.”
Bastion founder and Global CEO Jack Watts: “For many years now, our clients have been seeking help to fundamentally transform their organisations to prosper in the new world. And for just as long we have been looking for the right partner to provide those services.
“Partnering with Gav to launch our new digital transformation consultancy, Bastion Transform, is a phenomenal opportunity for our business, people and clients. We look forward to working with a range of clients, across industries and categories to guide them in delivering both their short and long term digital transformation agendas.”
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